Learn how to plan and set up Social Media presence for your brand. Collect all the information needed in order to take educated decision about which platform would work best for your goals.

Description

Social Media is just another crowded space, where everyone is trying to get noticed. Each platforms works according to different rules and facilitates various strategies. Through the case studies presented during this course, participants will learn how to prioritise platforms and strategise activities in order to generate organic engagement.

Course details

  • Duration: 1 day
  • Price: SGD 288

Who should attend

  • Employees who are planning to start their own business
  • Fresh graduates keen to start their own business
  • Artists who are beginning to sell their art pieces
  • Individuals interested in learning how Social Media can be used
  • Entrepreneurs who wish to improve their community and social outreach

Course outline

  • Facebook vs Twitter vs Google+
  • Organic reach vs Paid reach
  • Pinterest showcase
  • Youtube engagement
  • Successful case studies
  • Unsuccessful case studies
  • DOs and DONTs of Social Media communication
  • Hands-on activity: Participants will be asked to set up a brand new account on their favourite social media platform and implement some of the communication techniques and activities learned during the programme.
Pre-Enroll

Business and Entrepreneurship training methodology comparison table

  • Bronze

    Bronze

    1 day
    Explore Choose 1x 1 day course in any of the learning chapters:
    • Getting Started (5 days)
    • Launching (5 days)
    • Expanding (5 days)
    • No cancellation
    • No rescheduling
    • No make up classes
    • No refund
  • Silver

    Silver

    5 days
    Experience Choose 5x 1 day course in any of the learning chapters:
    • Getting Started (5 days)
    • Launching (5 days)
    • Expanding (5 days)
    • No cancellation
    • 1x rescheduling allowed
    • 1x make up classes
    • No refund
  • Gold

    Gold

    5 days
    Expand Complete 1x 5 days learning chapter choosing between:
    • Getting Started (5 days)
    • Launching (5 days)
    • Expanding (5 days)
    • Cancellation with terms and conditions
    • 3x rescheduling allowed
    • 3x make up classes
    • Refund with terms and conditions
    • 2x 1 hour sessions of 1-to-1 business and entrepreneurship mentoring with the trainer
  • Platinum

    Platinum

    15 days
    Exclusive Complete all of the 3x 5 days learning chapters available:
    • Getting Started (5 days)
    • Launching (5 days)
    • Expanding (5 days)
    • Cancellation with terms and conditions
    • 5x rescheduling allowed
    • 5x make up classes
    • Refund with terms and conditions
    • 5x 1 hour sessions of 1-to-1 business and entrepreneurship mentoring with the trainer
    • 2x 1 hour follow up sessions after 3 months
    • 1x full business plan, brand and marketing assessment
  • 1